How To Revive Old Content to Attract New Readers
Forgotten Treasures All successful publishers eventually run into the same problem: they amass a lot of amazing content that their growing body of readers never think to read. Different types …
How a college magazine overcame the challenge of publishing effective digital issues in our mobile and sharing world
The Challenge: A Beautiful Magazine in the Digital Age Lynchburg College, a private college in Virginia, publishes a truly beautiful magazine for their alumni and community. Rich content, high-quality, high-resolution …
Free IssueM support moves to WordPress forums
Just a big FYI if you are looking for free support for IssueM head over to https://wordpress.org/support/plugin/issuem Reason 1: After starting our support in BBPress and then moving to HelpScout we …
Publisher profile: Running a metered paywall and apps… together
Profile DKonPittsburghSports is a Pittsburgh sports news site run by the award winning journalist Dejan Kovacevic (DK). DK offers readers 2 free articles using a metered paywall. The paywall is …
It’s time to monetize your back issues
Why are readers drawn to content decades or even centuries old? The answer is a simple one: Articles that were once popular as cutting-edge news are now highly valued for …
Using Issues To Help Readers Achieve Finishability
Being economical with links and using issue-based publishing are key components in The Economist’s digital strategy. Should they be part of yours too?
Is native advertising doomed?
This video made me laugh. It’s funny, really funny and makes me glad I have an HBO subscription so I can watch more John Oliver. John, in a completely satirical …
Using “Twitter Links” to Improve Your Social Media Tracking Efforts
Twitter—the wildly popular “micro-blogging” service—is making a giant impact on the internet, and joining the ranks of internet giants by doing so. If you’ve watched any cable news program in …