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Successes & Stories

Awesome things we are doing with publishers

ZEEN101Successes & StoriesMetered Paywall
Metered Paywall

What if someone tries to get around your paywall?

There’s Always Someone… The success of a leaky/metered paywall is tied to the ability to offer a few free articles per browsing session so that your content is fully indexed …

How to / Metered Paywall / Publisher Profile / WordPress How-to

How To Protect And Profit From Your Unique Content

A Different Kind of Content All content is valuable. Fortunately, just about any kind of content can be metered. Take a look at Automobl. Automobl is a new Canadian car …

Advertising / Metered Paywall / Strategy

Why You Should Shift Your Focus To Inbound Marketing

A New Perspective All successful publications have found ways of marketing that work for them: print mailings and cold calls, tracking subscriber (and ex-subscriber) behavior. These outbound methods are valid …

Louisiana Sportsman cover
Metered Paywall / Publisher Profile

How To Integrate Your Paywall And Your Third Party Systems

Don’t Panic! The idea of transferring your entire print subscription database to a digital edition can be terrifying for an established publication. Fortunately, you don’t have to. Just ask Louisiana …

How to / Metered Paywall / Strategy

How To Turn Your Digital Issue Into Your Sales Funnel

A New Sales Engine The transition into digital publication has been rough on newspapers. (This year’s New York Press Association Spring Conference has made that clear.) Your digital front end …

Content / How to / Metered Paywall

The Problem With Password-Sharing

The Black Market of Content You spend a lot of time and effort on crafting amazing content. You want your subscribers to be excited about it. You want them to …

How to / Metered Paywall

How To Convert Subscribers With A Coupon

Everybody Loves A Bargain There’s a quick, easy way to encourage people to subscribe: add a coupon. Coupons are compelling to readers – everyone loves a good deal. They reduce …

Metered Paywall / zeen101 issues

How To Protect Your Content With Category Restrictions

Leaky Paywall Makes Your Life Just A Little Easier A metered paywall is a necessity for a digital publication. It protects your content without locking away its value from the …

Metered Paywall / Publisher Profile

How a drumming magazine leapt into digital subscriptions with resounding success

The Project – A Proud Print History Modern Drummer is a comprehensive drumming magazine with a long history of compelling issues. Interviews with titans and rising stars, product reviews, tools …

Metered Paywall

What happens when you lock down your paywall?

Visitor traffic plummets but subscription conversions increase four fold. What should you do? Watch this video [4:06] to find what the Wall Street Journal discovered and what options you have.   …

Metered Paywall

What’s the difference between a metered paywall and membership software?

​There are some big differences between membership software and a metered paywall… the biggest is that the meter will let Google index and rank all your articles in search. ​ …

Metered Paywall / Publisher Profile

How a metered paywall doubled subscriptions for a Texas news publisher

In 18 months the Austin Monitor doubled their paid subscriptions by switching to a metered paywall.  Watch this video to find out how they did it. For more information about …

Metered Paywall / Mobile

How a new publisher used native apps to successfully launch their digital magazine

Tea Journey magazine quickly built up over 1500 web and app subscriptions during their first few months after launch. Watch this video to find out how they did it. For more …

Design / Metered Paywall

Add a few tweaks to your sign up page to boost subscriptions 

This fantastic video from GoodUI will enlighten you as to what easy changes you can make to your subscription page to increase sales conversions. They review Harvest’s sign up page. …

Metered Paywall

46% of 25+ year-olds pay for digital news subscriptions

The trend is turning… the world of low value free information is so underwhelming that we would rather pay for access to great reporting on our special topic of interest. Your readers prefer …

Metered Paywall

Your paywall works better without counting down how many free articles are left

No big surprise, but metered paywalls work and have been working for a number of years now. It makes sense, give away a few free articles (that also happen to …

Metered Paywall / Publisher Profile / Strategy

How did Tea Journey Magazine raise almost $100k on Kickstarter?

Tea Journey helps consumers make informed tea selections, properly prepare fine tea and better appreciate the artisans who craft it. Just days ago enough tea enthusiasts contributed to successfully fund …

Design / Metered Paywall / Publisher Profile

Austin Songwriter – How to use simple yet visually powerful subscription cues

Prompting your readers to subscribe is important… but you don’t need to resort to brute force popups and flashing neon to encourage your visitors to join up. A metered paywall …

Metered Paywall / Strategy

Untapped Potential for your Magazine in … Podcasts?

Ancillary content is one of my favorite topics. By “ancillary,” I mean “side content” that you produce every day in the creation of your main content. This “side content” might …

Metered Paywall / Strategy

How to get to 5000 paying subscribers in 1 year

This question came in last week from a publisher looking to start up. Let’s jump in… in order to get to 5000 subscribers you need to do 2 things very well: …

Metered Paywall

How a veteran publisher monetizes it’s digital magazine archives

Metered paywall + 60 web issues = 10x more visitors from Google search and social sharing Atlantis Rising Magazine (ARM) is a digital publisher who takes full advantage of offering its …

Metered Paywall / Strategy

Consider Kickstarter to crowdfund your new publication

Your main challenge as a publisher is to reach readers and build a strong relationship with them. If you are just starting out, Kickstarter can help you with both of …

Metered Paywall / Publisher Profile / Strategy

Revitalization News finds digital publishing success with a metered paywall and (!) web issues

Publishing a digital magazine, newsletter, newspaper, webzine (or whatever you wan to call it) with a metered paywall in combination with live web issues is a profitable combo. Employing a metered …

Metered Paywall

How The Sunday Times ramped up its focus on subscription monetization

The Sunday Times (from the U.K.) is a great example of a publication which has launched a new look for their website using many new bells and whistles for enticing subscriptions. …

Metered Paywall

How Crunchyroll.com gets 750,000 people to pay for digital content

Like many digital offerings and publications, Crunchyroll is in a niche industry: a global video service for streaming Japanese Anime and Asian media (animated videos). Whether you publish articles, how-tos, or …

Metered Paywall

Great news for digital publishing – selling digital content just got a whole lot ‘freer’

New for 2016 is the availability of the Zeen101 WordPress plugin, Leaky Paywall, for free. “The #1 Metered Paywall for WordPress is Now Free. In a welcome and unexpected move …

Metered Paywall / Publisher Profile

The New Yorker finds success with its metered paywall

If you are considering or implementing a metered paywall you need to read this article. The New Yorker magazine has some very compelling data about the success of it’s metered …

Metered Paywall / Mobile / Publisher Profile

App publishing is now 1 click away for People’s Pundit Daily

WordPress makes it’s easier than ever to create and charge for a digital publication on the web. But, given that apps are the preferred way to read digital content – …

Metered Paywall / Publisher Profile

Selling digital news archives: The Austin Monitor gets it right

Within the last year the Monitor has doubled its subscriber base (source) Knowing the value of your publication’s content is essential to long-term success – especially when your publication’s articles …

Metered Paywall

Stripe vs PayPal, what’s best for a digital publisher?

In 2014, blogger, Shannon George, wrote a detailed article comparing two online payment processors, PayPal and Stripe . The article, Paypal vs. Stripe, is a great read to understand the differences, pros, and …

Design / Metered Paywall

Grab your reader’s attention with a great subscription footer nag

ScienceNews.org has a lot of things going right online. Not only is the subject matter totally awesome, and the photos spectacular, but they also manage to nail the metered paywall …

Metered Paywall / WordPress How-to

3 simple subscription nags that work

Your reader has reached the end of their free article meter and your nag to subscribe pops into the article. What can you do to motivate readers to subscribe? Here …

Advertising / Metered Paywall

The Paywall: Monitization strategy #3

#3 Your Paywall – readers try before they buy If you think your content solves a pain point for your audience that motivates them enough to pay then you absolutely …

Design / Metered Paywall / Publisher Profile

Make them read the blurred text – get readers to subscribe

You run a metered paywall. Your articles are getting found in Google search and they are getting shared in Facebook. Your readers arrive at your site and comb through more …

Metered Paywall / Mobile / Publisher Profile

Publisher profile: Running a metered paywall and apps… together

Profile DKonPittsburghSports is a Pittsburgh sports news site run by the award winning journalist Dejan Kovacevic (DK). DK offers readers 2 free articles using a metered paywall. The paywall is …

Article strategy / Metered Paywall

It’s a trend: monetize your back issues

Why are readers drawn to content decades or even centuries old? The answer is a simple one: Articles that were once popular as cutting-edge news are now highly valued for …

Metered Paywall / Publisher Profile

How to Create the Most Compelling Pitch to Subscribe You Have Ever Seen

So you’ve built your digital publication. You have protected your content behind a metered paywall. A reader hits the end of his free articles and it’s time to tell him …

Metered Paywall

Let your advertisers blog on your homepage

What if your advertisers could compete for the #1 spot on your publication’s homepage? The homepage of your news or magazine site holds great value for your advertisers, so why …

Metered Paywall

How to price your digital magazine

I see a trend. The trend is $1.99 per month. Why? Because the Apple Newsstand (found within iTunes’ App Store) is now selling quite a lot of magazines and is …

Metered Paywall

What happens when you put up a hard paywall? (a magazine mini case study)

The Times of London recently reversed themselves. They removed some of the paywall that they had put up which charges subscribers to read their news. The Times decided to offer …

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