Gifter can send a personal email note to the recipient (or not)
Gifter can choose the date they want to have the gift subscription delivered. EG they can choose to send the gift on the recipients birthday or on Christmas.
Gifters can now use coupons for a discounted gift subscription
Gift recipient will receive the personal note and an email with their redemption code
Recipient can simply go to your Redemption page and drop in their code to gain access to your publication
You the publisher will receive a notification of the purchase and the recipient will show up in your subscriber database
All gifts are fixed length only to avoid awkward future recurring charges. This means if you sell a yearly recurring level of subscription, the gift buyer can only purchase a 1 year fixed length gift subscription. This will save you refund headaches down the road.